Infographic: Understanding Where Customers Shop and Why

Online shopping isn’t the channel killer some assumed it would be. Customers buy from brick-and-mortar stores when they’re in a “need it now” mindset — and for many more reasons. 

Regardless of the channel, the big guys continue to dominate. This means it’s essential for small ecommerce retailers to differentiate their businesses so they can compete effectively.  

In this infographic, we’ll take a closer look at some of the more significant stats from our recent Shopper Insights Brief to show what customers want from you.

Get All the Shopper Preference Details 

That’s just a small taste of our customer insights. Read the full brief for even more ways to refine the customer experience and capture seasoned shoppers.